brand strategist & copywriter

Job Description:

We’re looking for a dynamic and passionate Brand Strategist and Copywriter to have a creative impact on brands and advertising campaigns. In this role, you’ll play an essential part in creating new and develop existing brands, and crafting communication concepts for campaigns.

What you’ll be doing:

Lead and execute innovative brand strategies, in line with our clients’ target audience;
Define a unique and meaningful purpose, mission, values, vision, brand voice for each challenge;
Create names and brand signatures for new projects, products and services;
Collaborate cross-functionally to ensure brand consistency and alignment with organizational goals;
Craft compelling and persuasive copy for various platforms, including websites, social media, marketing materials, and more;
Ensure all written content reflects the brand voice and effectively communicates key messages;
Conduct in-depth market research to identify trends, consumer preferences, and competitor strategies;
Work closely with the creative team, generating innovative ideas for brand visuals and promotional materials;
Participate in brainstorming sessions, bringing forth fresh perspectives and creative solutions.

What you’ll need:

+3 years of experience in brand strategy and copywriting;
Excellent verbal and written communication skills in Portuguese (mandatory) and English;
Strong strategic mindset translating brand goals into effective communication strategies;
Outstanding copywriting and storytelling skills, tailoring messaging to different audiences and platforms;
Keep up with industry trends, adjusting strategies to meet changing market demands;
Excellent collaboration and communication skills, effectively working with diverse teams.

What we look for:

Genuine passion for building and elevating brands;
Talented and hardworking communicators, adept at turning ideas into compelling copy;
Creative thinkers blending strategic insight, trends, knowledge and captivating storytelling;
Curious minds with a desire to learn and innovate in the ever-evolving landscape of branding and copywriting.


This is a hybrid work environment, offering flexibility to collaborate either in our dynamic office in Lisbon downtown or remotely.

If you thrive on building meaningful brand identities and have a way with words, please send your CV and a brief cover letter explaining why you’re the ideal candidate.

If not, and you know the right person for the job, please forward them our offer. Thank you!

Empresa: GMA Creative Firm
Local: Lisboa
Tipo: Full-time;

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