performance marketing manager

We are Körber – an international technology group with about 10,000 employees more than 100 locations worldwide and a common goal: We turn entrepreneurial thinking into customer success and shape the technological change. In Business Areas Digital, Pharma, Supply Chain, Tissue and Tobacco, we offer products, solutions and services that inspire. We act fast to customer needs, we execute ideas seamlessly, and with our approach we create added value for our customers. In doing so, we are building a European ecosystem for manufacturing efficiency that solve the challenges of today and tomorrow.

Your Role:
You will be responsible for our paid online marketing campaigns with a focus on B2B Lead Generation in the pharma, tissue industries on different paid media channels like Search (Google, Bing), Social (LinkedIn, Facebook), Display and Native Advertising (Outbrain, Taboola) for the regions Europe, Asia, and North and South America.
Achieve your KPIs by conducting in-depth analyses of your campaign results, derive learnings from your analyses and conduct experiments based on hypotheses.
Support the content marketing and project management team with campaign reporting and insights.
Understand our target groups and have an overarching view on all single touchpoints of the customer journey.
Contribute to the marketing objectives by optimizing the campaign performance and ROI.
Inspire with new ideas to reach our target group.
Collaborate closely with the Project Manager Team and help to build a high performing marketing center of excellence for the Körber group.
Report directly to the Head of Performance Marketing and the VP of Marketing.

Your profile:

2+ years of operational experience in performance marketing, especially with lead generation.
Advanced knowledge of online advertising platforms, CRM Tools, and analytics tools for online channels (e.g., LinkedIn, Google Ads, Facebook, YouTube, Google Analytics, HubSpot and Salesforce).
Ability to communicate effectively at all levels and solve problems autonomously.
Strong analytical skills, data-driven, result-oriented, and customer-oriented.
Worked in cross-functional teams before.
A plus: experience working in an agency environment and/or a digital transformation unit and/or in the B2B area.
Verbal & written fluency in English mandatory.

Empresa: Körber Digital
Local: Porto
Tipo: Full-time;

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Imprimir Imprimir Enviar por email Enviar por email 11 / Março / 2022  marketing