digital marketing specialist
We are looking for a Digital Marketing Specialist to join our Marketing team. This role is a temporary placement with the duration of 6 months.
As a member of our marketing team, you will be key to shaping the perception of our brand. The ideal candidate has an understanding of digital campaigns & content development, with the ability to think creatively and approach marketing in a holistic manner.
Key Responsibilities:
– Support marketing campaigns on Paid channels, namely Google Ads and LinkedIn Ads;
– Tracking and reporting on lead generation;
– Monitor website traffic and lead quality and optimize accordingly;
– Management of email campaigns, including email automation journeys
– Support Social Media strategy;
– Work alongside the rest of the team when needed to support the delivery of high-quality collateral and sales support with consistent and impactful messaging, following SEO best practices.
Education
Degree in Marketing, Communication, Business Relations or an equivalent form of education
Requirements
Essential
– Experience 1 – 5 years
– Degree in Marketing, Communication, Business Relations or similar
– Fluency in English and Portuguese, both written and spoken
– Effective communication skills and ability to work in a collaborative environment
– Knowledge of Google Ads and LinkedIn Ads
Desirable
– Billing, telecoms, IT or digital industry experience
– Certification on Google Ads, LinkedIn and Hubspot
– Experience in B2B marketing in technology, SAAS or telecom
– Success managing PPC campaigns
– Tech savvy – interested/ well informed about technology and software
– Experience with social media management
– Experience in SEO
– Knowledge of website & campaign reporting tools, including Google Analytics
Empresa: Lifecycle Software
Local: Remote
Tipo: Full-time;
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