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paid media manager


We’re looking for an experienced Paid Media Manager to take over our new PPC department. Responsibilities will include taking ownership of a variety of existing campaigns, developing areas for optimisation. You’ll be working mostly with international clients in English. You’ll help to build a team of PPC professionals as the agency grows.

Responsibilities
 Setup, implement, track and optimise a variety of PPC campaigns across a range of digital channels including Google, Facebook & Instagram
 Actively developing ongoing A/B testing plans around ad copy, landing pages, images, etc. looking to drive CTR & conversion rate.
 Actively seeking out new keyword opportunities using a variety of methods and tools.
 Monitoring and influencing all aspects of bidding activity on PPC keywords and products, with a view to driving profit, whilst maintaining ROAS and ROI v targets.
 Manage a portfolio of clients across a range of industries
 Analyse trends and make data-driven decisions
 Build and implement creative strategies for a range of clients to meet KPIs
 Conduct calls, prepare reports and update clients on a regular basis
 Support and collaborate with the team to creative successful, cross channel campaigns
 Gather insights on competitor presence and campaign initiatives.
 Continually improve knowledge of Paid Media techniques and ensure learnings are delivered
 Manage budgets/forecasts to maximise all returns and ensure KPI targets are met for clients
 Help with recruitment and training of junior PPC executives to your team.

Skills Required
 A very high standard of written and spoken English
 2+ years of Paid Media experience
 A strong understanding of all aspects of Facebook & Google Ads
 Experience and understanding of using Google Analytics
 Comfortable working independently and manage a portfolio of clients
 Confident managing own schedule and time management
 A strong knowledge in Digital Marketing best practices
 A proactive, can do attitude
 Strong competency of numerical and Excel skills including VLOOKUPS, Pivot Tables etc.
 Understanding of Ad Copy relevance and experience in testing exciting and compelling customer facing copy

Benefits:
 Open, family atmosphere and fun environment;
 Work/life balance;
 Flexible working hours;
 Option to take extra non paid holidays;
 38 days off (22 days holiday + 13 national holidays + additional 2 days over Xmas/New Year + 1 day Birthday);
 Unlimited Coffee and tea, free Matraquilhos and Ping-Pong;
 Free Spotify premium account;

Empresa: Unik SEO
Local: Carnaxide
Tipo: Full-time;


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