b2c marketing manager

In this position you will be responsible for the marketing activities of some software services we plan to launch with a B2B2C proposition. You will have to make use of best practices of digital marketing to bring and retain end-customers in the Application (B2C marketing) and at the same time will have to develop a network of partners and advertisers that will use the Application to target the end-customers (B2B marketing). This position is a great opportunity to master both disciplines of marketing: B2B and B2C.
Our company is specialized in software for Telecom Operators and Mobile Internet, works for the global market, with software running in more than 40 countries, so if you are looking for a career challenge this is the opportunity that you are looking for.

You’ll be responsible for:
• Crafting and implementation of creative marketing campaigns (B2C);
• Creation of all the marketing collaterals for the campaigns, web-site, presentations;
• Conducting consumer research and tuning the marketing strategy;
• Create B2B marketing campaigns to bring Brands and Advertisers to the Application;
• Management of business leads and follow-up;
• Develop relationships with partners and agencies;
• All the reporting and analytics related with the Application.

• Solid experience on B2C Marketing (3 years+)
• Must be highly fluent in English;
• Strong written and verbal communication skills
• Should have good skills of creative thinking.

Additional Information:
• Job location: Lisbon (Portugal)
• Position Type: Full-time
• We offer a competitive compensation package as well as an environment conducive to personal and professional growth

Empresa: WIT Software
Local: Lisboa, Coimbra
Tipo: Full-time;

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Imprimir Imprimir Enviar por email Enviar por email 9 / Abril / 2020  comunicação, marketing