marketing manager

Reporting directly to the CEO, this professional will have the following responsibilities:
– Managing and growth e-commerce strategy by devising strategies to drive on-line traffic to the company website and tracking conversion rates and websites improvement
– Improve usability, content and conversion of the company website
– Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising strategy and campaigns
– Design, build and maintain our social media presence
– Measure and report performance off all digital marketing campaigns, and assess against goals (ROI and KPI´s)
– Identify trends and insights, and optimize spend and performance based on the insights
– Plan, execute, and measure experiments and conversion tests
– Collaborate with internal teams to create landing pages and optimize user experience
– Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
– Responsibility for planning and budgetary control off all digital marketing
– Collaborate with agencies and other vendor partners
– Evaluate emerging technologies
– Provide thought leadership and perspective for adoption where appropriate

– Degree in Digital Marketing or related field
– Solid experience in digital marketing (preferential sector)
– Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
– Solid knowledge of website analytics tool (google analytics, google webmaster, …)
– Experience in optimizing google Adwords campaigns
– Fluent in English
– Update with latest trends and best practices in online marketing and measurement

DOE and demonstrated skills.
Medical insurance included.
We reward your strong work ethic and your ability to provide consistently excellent results.

Empresa: Anónimo
Local: Lisboa
Tipo: Full-time;

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Imprimir Imprimir Enviar por email Enviar por email 13 / Julho / 2018  marketing